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Read Offix articles on business strategy, including strategy for small business, business strategy for law offices, construction companies, real estate companies and more.
One of the greatest tasks for business owners and entrepreneurs is to increase their credibility, in order to grow an audience and expand the pool of potential future customers. While this can seem to be a daunting task, rest assured that there are certain steps that you can follow to facilitate this process. So, how […]
Running a business (that, of course, is intended to make money) also requires money to run! Unfortunately there are some factors that, if left unchecked, will counterproductively drain money from your business. Operating on losses, accidents and waste, and unnecessary expenses will deplete your funds. Dedicate some time and resources to preventing these harmful issues! […]
Marketing is an essential part of success for any business. Seriously. Even the big names that everyone knows like Walmart, Target, and Amazon still spend plenty on their marketing. It’s even more important for small businesses who have to work even harder to attract customers since they may not be a household name. But what […]
Improving your company’s success rate is incredibly important. While you may think specific barriers are preventing your product from taking off, implementing effective marketing strategies can improve the way you promote your content. This, in turn, will propel your business forward and help you develop habits to continue being successful. Review Past Results One of […]
Most entrepreneurs don’t get into the business to simply get by. Instead, they have hope that they can make an impact moving forward. There are many ways that each business can positively impact the future, you just have to find a method that works with your business and your goals. No matter how you decide […]
While sometimes you are focused on growing your brand outside of your home base, at other times it is important to build your brand back home. This can help you to develop a stronger customer base and give you the brand recognition you need. Making your brand more recognizable in your area of operation comes […]
Figuring out the right way to manufacture your product is challenging. You want to ensure you are bringing value to the customer while reducing costs. While there are a variety of approaches out there, learning how to implement lean manufacturing is definitely among the best. Adopt the Ethos of Lean Manufacturing Lean manufacturing is more […]
One of the defining factors between a successful and an adequate workplace is the communication that takes place within the company’s environment. Good communication increases productivity and retains quality employees for longer periods of time. As a manager, you can improve your team’s communication by fostering an open culture, increasing collaboration efforts, and consistently making […]
Transferring your business to the internet is a great way to keep your business relevant during changing times. However, the online industry is not always easily navigated without previous experience or know-how. Once you have a solid plan to successfully sell products online, you will be able find success with an all-new customer base. A […]
Social media platforms have come a long way from their roles as websites that connect people with loved ones. The reasons to invest in social media marketing are many and compelling. Nowadays, they’ve expanded to becoming platforms where you can find endless content and information on anything and everything. And because of the sheer amount […]
